LAX Magazine

Browsing through LAX Magazine, I identified a few different audiences based on the content and advertising. One audience is professional lacrosse players. The magazine includes new equipment advertisements and team reviews. The magazine also targets lacrosse players of any age or level. On one page there is a photo of a nine-year-old boy decked out in lacrosse gear. On another page there's camp schedules and locations for different leveled teams and individuals. Another intended audience is lacrosse coaches because of the coach profiles and the "chalk talk," a page of play sketches. General lacrosse fans are also audiences in this magazine. Included is game schedules and personal profiles. Based on the context, the typical reader is anyone involved with lacrosse, it definitely targets a wide ranged audience, with a narrow focus.